
Kara Redman
Brand strategist, agency founder

Kara Redman
Brand strategist, agency founder

Kara Redman
Brand strategist, agency founder
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Whether you’re ready to book a session or just have a few questions, I’d love to hear from you.
Fill out the form below or drop me a message on LinkedIn, and I’ll get back to you as soon as I can. Let’s create something memorable together!
FAQ

Kara Redman
Brand strategist, agency founder

Kara Redman
Brand strategist, agency founder
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What is "Brands Under Pressure"?
Brands Under Pressure is strategic brand work that addresses those critical moments when decisions will make or break a brand:—fundraising, M&A, rebrands, alignment, GTM resets, leadership changes, or growth that's outpacing legacy brand.
What types of clients do you work with?
Founders and marketing leaders at B2B tech, SaaS, tech-enabled services, fintech, logistics, and healthcare tech companies. You're typically Director level or above (CMO, VP, Head of Marketing, Founder/CEO), dealing with high-stakes brand moments like launches, rebrands, fundraising, M&A, or scaling, and you're tired of brand advice that sounds good but doesn't work when things get real. If you want to win more than you want to be comfortable, we'll probably work well together.
How can I work with you?
Five ways: 1. Brand Advisory (1:1 coaching or team advisory for founders and marketing leaders who need strategic guidance to make brand decisions under pressure) 2. Facilitated Workshops (brand alignment sessions, positioning workshops, or strategic offsites for your team) 3. Speaking Engagements (keynotes, panels, and workshops on brand strategy and decision-making) 4. Brand Content Partnerships (collaborations with brands that align with my audience and POV); or my free Newsletter with weekly frameworks for brand strategy that actually works under pressure. 5. If you need full agency services (positioning, messaging, websites, launches), that's Backroom: backroom.io. Not sure which? Book a discovery call and we'll figure it out.
Do you offer one-off sessions or only ongoing engagements?
Both. Most advisory clients work with me for 3-6 months because brand clarity isn't a one-time fix, it's a decision-making muscle you build over time. But if you're facing a specific high-stakes moment like a launch, rebrand, fundraise, or M&A, we can structure a shorter engagement or one-off workshop around that. Apply here and we'll figure out what makes sense.
What happens in a coaching session or workshop?
We focus on real decisions you need to make, not abstract strategy exercises. In 1:1 advisory, you bring the pressure points: alignment issues, positioning debates, launch readiness, messaging gaps, internal buy-in challenges. and I help you cut through the noise and hit your goals. In team workshops, I facilitate the hard conversations your leadership team needs to have to get aligned and make decisions that stick.
Can I hire you to speak at my event or be on my podcast?
Yes. I speak on brand strategy, decision-making under pressure, and building brands that hold when things get messy. Fill out the form to inquire and get a link to my media kit.
What is "Brands Under Pressure"?
Brands Under Pressure is strategic brand work that addresses those critical moments when decisions will make or break a brand:—fundraising, M&A, rebrands, alignment, GTM resets, leadership changes, or growth that's outpacing legacy brand.
What types of clients do you work with?
Founders and marketing leaders at B2B tech, SaaS, tech-enabled services, fintech, logistics, and healthcare tech companies. You're typically Director level or above (CMO, VP, Head of Marketing, Founder/CEO), dealing with high-stakes brand moments like launches, rebrands, fundraising, M&A, or scaling, and you're tired of brand advice that sounds good but doesn't work when things get real. If you want to win more than you want to be comfortable, we'll probably work well together.
How can I work with you?
Five ways: 1. Brand Advisory (1:1 coaching or team advisory for founders and marketing leaders who need strategic guidance to make brand decisions under pressure) 2. Facilitated Workshops (brand alignment sessions, positioning workshops, or strategic offsites for your team) 3. Speaking Engagements (keynotes, panels, and workshops on brand strategy and decision-making) 4. Brand Content Partnerships (collaborations with brands that align with my audience and POV); or my free Newsletter with weekly frameworks for brand strategy that actually works under pressure. 5. If you need full agency services (positioning, messaging, websites, launches), that's Backroom: backroom.io. Not sure which? Book a discovery call and we'll figure it out.
Do you offer one-off sessions or only ongoing engagements?
Both. Most advisory clients work with me for 3-6 months because brand clarity isn't a one-time fix, it's a decision-making muscle you build over time. But if you're facing a specific high-stakes moment like a launch, rebrand, fundraise, or M&A, we can structure a shorter engagement or one-off workshop around that. Apply here and we'll figure out what makes sense.
What happens in a coaching session or workshop?
We focus on real decisions you need to make, not abstract strategy exercises. In 1:1 advisory, you bring the pressure points: alignment issues, positioning debates, launch readiness, messaging gaps, internal buy-in challenges. and I help you cut through the noise and hit your goals. In team workshops, I facilitate the hard conversations your leadership team needs to have to get aligned and make decisions that stick.
Can I hire you to speak at my event or be on my podcast?
Yes. I speak on brand strategy, decision-making under pressure, and building brands that hold when things get messy. Fill out the form to inquire and get a link to my media kit.
What is "Brands Under Pressure"?
Brands Under Pressure is strategic brand work that addresses those critical moments when decisions will make or break a brand:—fundraising, M&A, rebrands, alignment, GTM resets, leadership changes, or growth that's outpacing legacy brand.
What types of clients do you work with?
Founders and marketing leaders at B2B tech, SaaS, tech-enabled services, fintech, logistics, and healthcare tech companies. You're typically Director level or above (CMO, VP, Head of Marketing, Founder/CEO), dealing with high-stakes brand moments like launches, rebrands, fundraising, M&A, or scaling, and you're tired of brand advice that sounds good but doesn't work when things get real. If you want to win more than you want to be comfortable, we'll probably work well together.
How can I work with you?
Five ways: 1. Brand Advisory (1:1 coaching or team advisory for founders and marketing leaders who need strategic guidance to make brand decisions under pressure) 2. Facilitated Workshops (brand alignment sessions, positioning workshops, or strategic offsites for your team) 3. Speaking Engagements (keynotes, panels, and workshops on brand strategy and decision-making) 4. Brand Content Partnerships (collaborations with brands that align with my audience and POV); or my free Newsletter with weekly frameworks for brand strategy that actually works under pressure. 5. If you need full agency services (positioning, messaging, websites, launches), that's Backroom: backroom.io. Not sure which? Book a discovery call and we'll figure it out.
Do you offer one-off sessions or only ongoing engagements?
Both. Most advisory clients work with me for 3-6 months because brand clarity isn't a one-time fix, it's a decision-making muscle you build over time. But if you're facing a specific high-stakes moment like a launch, rebrand, fundraise, or M&A, we can structure a shorter engagement or one-off workshop around that. Apply here and we'll figure out what makes sense.
What happens in a coaching session or workshop?
We focus on real decisions you need to make, not abstract strategy exercises. In 1:1 advisory, you bring the pressure points: alignment issues, positioning debates, launch readiness, messaging gaps, internal buy-in challenges. and I help you cut through the noise and hit your goals. In team workshops, I facilitate the hard conversations your leadership team needs to have to get aligned and make decisions that stick.
Can I hire you to speak at my event or be on my podcast?
Yes. I speak on brand strategy, decision-making under pressure, and building brands that hold when things get messy. Fill out the form to inquire and get a link to my media kit.
